Building a Powerful Personal Brand with Alaina Shearer | Brand Strategy, Storytelling & Business Growth. (S5E08)
The Crossman Conversation
Wednesday, February 18, 2026 - 27 minutes
In this episode of The Crossman Conversation, John Crossman sits down with Alaina Shearer, founder and Head of Strategy at Good Now, to explore how leaders and businesses can find their brand voice and create movements that drive real growth. Alaina shares proven brand strategy frameworks, the power of authentic storytelling, and how personal branding fuels trust, revenue, and long-term success. From movement building to thought leadership, this conversation is packed with actionable insights for entrepreneurs, executives, and marketers.
